Diagon Alley was a cobblestoned wizarding alley and shopping area located in London, England behind a pub called the Leaky Cauldron. Inside the alley was an assortment of restaurants, shops, and other sights. All items on the Hogwarts supply list could be bought at Diagon Alley.
The alley was completely hidden from the Muggle world, which was right outside of its boundaries. It was very large in area and essentially the centre of wizarding London.[1][2] Consequently, the demand for space here was steep, and rent costed “loads of Galleons”.[4]